Creating Business Ideas

12Career & Technical Education39 min

Learning Objective

I can develop a unique business idea by identifying a problem and proposing a solution.

Lesson Flow

Watch Video

3 min

Guided Notes

8 min

Key concepts students will learn:

  • Aspiring entrepreneurs can begin generating strong business ideas by brainstorming how to satisfy customer needs.

  • The 'jobs to be done' theory suggests that customers 'hire' products or services to do jobs, such as HelloFresh fulfilling the job of meal planning.

  • Businesses can innovate by delivering existing offerings more conveniently, like Uber connecting drivers and customers via an app.

Practice

12 min

8 questions • Multiple choice & Short answer

Exit Ticket

5 min

Describe a common problem you or people you know face regularly. Then, propose a business idea that solves this problem, explaining how your solution would work.

Teacher Guide

Get the complete package:

  • Answer keys for all questions
  • Differentiation strategies
  • Extension activities
  • Printable student handouts